Enable the app embed
Before swatches can show on your storefront, the AWE app embed must be turned on in your theme. This is a one-time step right after installing.
Steps
In the AWE app, on the home Setup guide, click Activate app.

Activate app in the setup guide Your theme editor opens on App embeds. Turn on the AWE Color Swatches toggle, then click Save (top right).

Enable the AWE Color Swatches app embed, then Save
That's it — the swatches and variant widgets can now display on your storefront. Open any product page to check.
If you ever don't see swatches on the storefront, come back here and make sure the AWE Color Swatches app embed is on.
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